Belief

A belief is a foundational understanding your organisation holds about how the world works or what conditions are assumed to be true. Beliefs shape how decisions are made, how goals are set and how your business interprets reality through its AI systems.

We use beliefs as part of the reasoning layer that sits beneath goals and decisions in Decidr. Beliefs capture the assumptions your organisation operates on, for example, expectations about customer behaviour, market dynamics, capacity limits or risk tolerance. By making these beliefs explicit and structured, apps can reason with them rather than implicitly inheriting them from past behaviour.

Beliefs in Decidr aren’t static truths. They can be tested, challenged and updated as outcomes are observed. When results differ from expectations, beliefs can be refined or replaced. This allows your organisation’s intelligence to evolve rather than calcify around outdated assumptions.

By modelling beliefs directly, Decidr helps align human judgment and machine reasoning around the same underlying worldview.

Unexamined beliefs often drive misaligned decisions. Different teams may operate on conflicting assumptions without realising it. Making beliefs visible helps reduce this friction.

For your business, structured beliefs support clearer strategy, better forecasts and more consistent decision making. They also create space for learning. When beliefs are explicit, it becomes easier to see when reality has changed and adapt accordingly.

Over time, this builds a more thoughtful, resilient organisation that learns from experience instead of repeating past mistakes.

Beliefs appear in your system as assumptions such as:

• “Enterprise customers have longer sales cycles but higher lifetime value”
• “Stockouts hurt retention more than overstocking”
• “Support response time strongly affects churn risk”
• “Demand drops seasonally in this region”.

Apps use these beliefs to guide reasoning and adjust actions as evidence accumulates.

Beliefs give your organisation a voice, helping apps reason in a way that reflects how you think about the world.